Strategy · framework worksheet
Product portfolio audit
“Which of my products deserve to live?”
Every product must earn its place — in revenue, in profit, or in brand. Audit the portfolio and act on the laggards.
step 1
List your products or service lines
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step 2
For your weakest product, tick what is actually true
step 3
Verdict on the weakest product
step 4
What new product does the portfolio actually need next, and why?
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Fill every step, then save. Half-done frameworks produce half-done businesses.