guided sequence
“We're thinking about raising money or taking on a partner.”
Raising money or taking a partner
Capital costs equity or interest, and both cost freedom. Know your numbers, your dilution, and your walk-away terms before the first meeting.
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- 1
calculator tool
Business model canvas
Get the model onto one page — the first thing any serious investor probes.
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framework worksheet
Profit ratio snapshot
Know your real margins cold — credibility dies on fuzzy numbers.
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calculator tool
Cap table builder
Model the dilution scenarios before anyone proposes one to you.
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framework worksheet
Project ROI check
Be precise about what the money buys and what it returns — vagueness kills deals.
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