guided sequence
“Costs went up but I'm scared to raise prices and lose customers.”
Afraid to raise prices
Silent margin erosion is a slower death than a managed price rise. Raise deliberately, with value and communication doing the work.
0/4 steps done
- 1
framework worksheet
Profit ratio snapshot
See exactly how much margin the cost inflation has already quietly taken.
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calculator tool
Customer lifetime value
Model the honest math: a small price rise usually beats losing a few price-only customers.
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framework worksheet
Experience touchpoint audit
Strengthen the experience so the rise feels justified, not extractive.
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calculator tool
Pricing strategy picker
Structure the increase — new tiers, grandfathering, added value — instead of a flat announcement.
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